Digital Marketing Always A Hit Never A Miss

Digital Marketing

Digital marketing is an all-encompassing term for the marketing of any product or service that uses digital technologies. Whilst mainly online i.e. the internet (BTW Google is not the internet) they also include mobile phones, display advertising and any other digital medium.

Hit Reach are an award winning digital marketing agency with offices in Scotland, England and the United States of America.

We believe in digital being done the right way.

That means listening to you and your audience, research and planning to ensure the digital marketing strategy is focused and then delivering, executing the plan whilst closely monitoring all activity and keeping an agile position to allow for imperative iterative decisions to be made for the overall success of your digital campaigns.

If you like working with true digital marketing specialists, experts in the field and some of the sharpest minds in the industry then we would love to hear from you about how we can work together.

We have always been a results-driven business, yes, we are a business, we are here to make money but we make money by delivering you results and making you more money. If you are looking for a free SEO audit or want to spend £200 a month on your digital marketing efforts, then I’m sorry we’re not the partners you’re looking for.

We specialise in digital marketing and we don’t want to waste your time or our time.

If you want a results driven team and ROI focused campaigns then please get in touch and let’s get cracking.

It’s a pleasure dealing with the team. Hit Reach are patient, highly effective and very supportive towards our demands. I value their experience and knowledge, which always shows great, results. I can highly recommend Hit Reach and their excellent service.Emmeli Kimhi, Digital Manager, House Of Holland

Is that the time? Let’s get cracking.

That website isn’t going to create or optimise itself. So let’s get the ball rolling. To start a no-obligation chat, just let us know a few details. We’ll be in touch soon.
Phone +44 (0) 808 22 444 22
Address: Unit 16c, City Quay Camperdown St, Dundee, DD1 3JA
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Ready when you are

Misinformation in a Digital Age

“The internet is fast becoming a cesspool where false information thrives” – Eric Schmidt. A quote direct from then CEO of Google. At Hit Reach we believe in being clear, open, honest and transparent delivering tangible results online. There is no one size fits all approach that can be adopted for digital marketing of any of the components:

  • Search engine optimisation
  • Pay per click
  • Conversion rate optimisation

Or any of the other services we offer.

Our digital marketing methodologies are bespoke to each client. We are innovators to help drive your business forward and given the significantly changing landscape in which we choose to operate we are always anticipating your needs, the needs wants and desires of your customers and of course Google and how the search engines will interpret your efforts and how they match with those of your customers.

Digital Strategy

A strategic approach to digital is simple, it’s the mantra we live by.

The right message to the right person at the right time through the right channel on the right device. Ensuring everything is actionable and measurable.

Our experienced team, by taking a strategic approach to your digital activities, ensure that you choose the right approach focusing on the most profitable areas for your business.

If you are in the digital development phrase of your strategy, then we can help you choose the right technology for your project and then ensure that the project is delivered on time and on budget.

If you are considering re-platforming, whether you are in e-commerce or not, our digital development team can advise you. Online technologies move at a frightening pace and if you are trying to keep up with the latest new trends or techniques it can itself be overwhelming. There are a few key considerations before embarking on a re-platforming as part of your digital strategy including:

  • Cost
  • Specification
  • Functionality
  • Your internal processes

The Hit Reach digital development team are here to guide you through.

Digital Content

Create great content, the mantra you hear from everyone who works for Google about how to better optimise your site. Great content is subjective at best. It is key to listen, to understand your audience, their needs, their desires, their wants and create content that is compelling, unique, informative and most importantly engaging. Content for content sake is pointless, digital content that is strategic and delivers on your objectives and creates an ROI is paramount to your business and what our content marketing team at Hit reach specialise in.

Listen, Plan and Deliver to ensure that Digital is Done Right.

A strategic integrated approach to your digital marketing ensures a consistent message, that a compelling story is told and the right content is created that will resonate with your audience. The story we tell may be different, tailored to each of the marketing channels being used, the web site, social media, email or offsite as part of an outreach programme and the message will be consistent to help extend your reach, your share of voice and maximise your return.

If you’re old enough to remember the Kevin Costner quote “build it and they will come” well the angels might but your audience wont. Simply creating content will not achieve the objectives unless it is promoted and amplified in the correct ways.

Amplifying your Digital Message

Without a strategic approach even the best content will only reach a small percentage of your current audience never mind your prospective audience. Your content is paramount to increasing your share of voice in your search vertical and increasing the relevant traffic to your site directly or through your paid, owned and earned media efforts.

Our expert content marketing team at Hit reach help maximise your effectiveness of each piece of content that is created. Amplifying your content to leverage maximum value can be achieved through social media advertising, outreach, native advertising engaging with key opinion leaders and influencers and through online PR to name but a few of our tried and trusted methods.

Reporting on your Digital Journey

Everything online is measurable, and, if you are not measuring everything you are not adopting a strategic digital marketing approach. The team at Hit Reach use a number of bespoke and industry standard tools such as Google Analytics, Google Search Console and Google Tag Manager to help you evaluate and understand how well you are performing digitally so you can make informed decisions. Find out more about how we can help you evaluate your online performance.

Digital Done Right

We are passionate about digital, we love it, live it, breathe it. We would love to start a conversation with you about how we can work together and how the digital marketing team here at Hit Reach can help you hit the mark digitally and achieve your goals.