You probably recognise James’
face avatar on the right from the Moz blog or Twitter.
Could you sit next to him in a workshop and never realise who he was?
Does his avatar accurately reflect that he always wears the same t-shirt?
All this and more has been the focus of some SEOs like James Perrott on Twitter recently:
James fobbed of the claims with a lighthearted but controversial remark:
I decided to do some investigation and it turns out it is in fact pretty easy to spot him due to his use of a large foam avatar mask! See MozCon 2011 pic below:
We managed to track James down and find out more about ‘the man behind the mask’.
I’ve wanted to ditch the cartoon for months now but it feels like he’s more famous than I am. Drinking at conferences would definitely be easier without the mask. But would the SEO community accept it?